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Logo Usage

Below are general usage guidelines for the approved university logos. All the logos can be downloaded here.

Primary Logos (Seal and Typeface logos without tagline)

Primary seal logo with no tagline
Primary typeface logo with no tagline

Secondary Logos (Seal and Typeface logos with tagline)

Primary seal logo with a tagline
Primary typeface logo with a tagline

Logo Clear Space and Minimum Size
Clear space is the area around the logo which should remain clear of all other graphic elements.

RU seal with minimum space
RU typeface with minimum space
RU seal tagline with spaces
RU typeface and tagline with minimum space

The minimum size for the typeface logo is .075″ high, or .18″ high when used with the tagline.

Minimum size for logos


Incorrect Usage of the Logos

These logos cannot be modified in any of the following ways:

  1. The logos must always appear in an upright position. Do not reproduce the logos at an angle or in a vertical position.
    RU_Seal must be upright
  2. Do not rearrange the elements of the logos.
    RU_Seal must not be rearranged
  3. Do not distort the logos.
    RU_Seal must not be distorted
  4. Do not place the logos inside shapes.
    RU_Seal must not be in a box
  5. Do not place the logos on competing or patterned backgrounds.
    RU_Seal must not have competing background

Download Logos

Seal

RU_logo in PMS 294

Typeface logo

RU logo with no tagline in blue
RU_logo in warm gray
Warm Gray 11
Download EPS

Download PNG

Seal with tagline

RU_logo_tagline294
RU_logo_tagline in Black
PMS 284 / PMS Warm Gray 11
Download EPS

Download PNG

RU_logo_tagline in Black
Warm Gray 11
Download EPS

Download PNG

Typeface logo with tagline

Blue typeface logo with tagline
Blue typeface logo with grey tagline
PMS 284 / PMS Warm Gray 11
Download EPS

Download PNG

Warm grey typeface logo with tagline
PMS Warm Gray 11
Download EPS

Download PNG

 


More detailed guidelines for the university’s visual identity can be found in the Graphic Standards manual.


Contact

For further help on printed communications materials, please contact:

Kelly McLees
Production Specialist